Journalism as a service, journalism as a process. And quoting The Guardian on how they diversify revenue streams, as different groups of readers are willing to pay for different things, despite reading the same stories. This ties into what Hossein Derakhshan talks about when he says journalism needs to leave ‘news’ as a format behind.
I think his framing of how to become reader focused also made sense in terms of selling journalism as a process rather than as a product. By looking as journalism as a service to be sold instead of a product, then companies could re-orient around their “impact on the customer”, he said.