Favorited The Making of “This Box is for Good” by Peter Rukavina

We received one of these lovely boxes in the mail just before New Year. Such a fantastic project, and what an enormous amount of work, over multiple weeks. Peter’s description of the iterative process and how the process leads to design choices along the way is a gift in itself.

I’m currently reading The Notebook, A History of Thinking on Paper by Roland Allen, which I coincidentally had sent to Peter as a gift before Christmas. In it Luca Pacioli spends a year in Paganini‘s printshop to get the Summa published, in Venice 1494. Let’s just say that several weeks is Renaissance style.

Peter and Lisa intend the boxes to be (re)filled with something and then to be given to someone else. A paying it forward process, that comes with a website to register each recipient. I’ve registered ‘our’ box, as we will soon hand it over later this week.

And, of course, every box needed to be printed with two lino blocks, one for each side. It was a process that spread out over almost two weeks.

All told, each box was printed seven times: one side each with lino-block, then four separate letterpress-printed messages on different parts of the box, and a final numbering run for the unique box numbers. …

Our hope is that boxes get received, refilled, passed on, many times; we built a little website (a Google Form, for now) to allow people to register their box number, so that we can follow their journeys around the world. …

I can say with some assurance that I have never been involved in a collaboration—artistic, logistic, design, spirit—as connected as this one was. Lisa and I can both rightfully attest that what emerged from our collaboration was something that neither of us could have arrived at individually. It was a joyful, intimate exercise in creativity. One we hope to repeat over and over.

Peter Rukavina

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